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Classroom/Program Competition

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Classroom/Program Examples/Archive

79Roze Advertising Plan

by Name of Pitch Team

Location

Kansas City Metro

Missouri

United States

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The Story.

Innovator(s)

The 79Roze Dress Shop has one location in Olathe but otherwise consists of an online shopping site. It sells clothes designed specifically for curvy women.

Problem

The problem is that not many customers are aware of the business existing because of it being small and newer. The limited awareness impacts the number of products bought and the expansion of the business as a whole.

Solution

The solution includes a social media redesign, a promotion contest, and an email newsletter. These would all raise awareness of the business existing as a whole and draw more customers to it so more purchases are made.

Target Market

The main people impacted by the problem are the customers that are not aware of the shop existing and have a hard time finding trendy clothes that they like. The other person impacted by the problem is the owner of 79Roze who cannot get word of her business out there.

Societal Impact

The value my solution would bring to users now and in the future is one of awareness of a business that makes women feel confident and beautiful no matter their body type and gives them more clothing options.

Next Steps

The next steps needed would be to boost awareness of the contests through bigger businesses and branding and to ask for funding for the contest to be made a reality.

Reflection

This work has made me see the inner workings of a business and everything that is really needed for one to be successful. I met many new people which helped boost my communication skills and innovating to come up with new ideas.

Use of Backer Contributions

We are not currently accepting contributions from our voters. This pitch is part of the ProX competition for $5,000. If my idea gets supported I will use the money to get more ads out there and make more people aware of 79Roze and put my contest into effect.

Community Feedback

Here's what community partners, backers, and judges for this pitch have shared so far...

criteria #2 something something something

4/8/2024

words lots of words

4/8/2024

something about the work posted here

4/8/2024

Nice work! Maybe consider selling to the team in our office.
Dr. Dixon @NextPitch

5/3/2023

Thank you to our voters and backers!

Thank you so much for volunteering to be a judge in this very unique pitch competition!

Simply scroll down, add your scores, and submit public encouragement for the innovator(s).

Your comments will be public after being approved by the educator but scores are always private.

Judge's Rubric

Criteria #1Criteria #1

1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met

Criteria #4Criteria #4

1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met

Criteria #2Criteria #2

1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met

Criteria #5Criteria #5

1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met

Criteria #3 (x2)Criteria #3 (x2)

1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met

Total

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Thank you for encouraging young innovators!

Community Feedback

Thank you so much for volunteering to provide feedback in this very unique pitch competition!

Your comments will be public after being approved by the educator.

Thank you for encouraging young innovators!

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