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Classroom/Program Competition

Global Competition

Classroom/Program Examples/Archive

37A - Hy-Vee

by Name of Pitch Team

Location

Kansas City Metro

Missouri

United States

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The Story.

Innovator(s)

The problem is that Hy-Vee wants to develop better communication with customers. The problem right now is that not a lot of Hy-Vee customers know how to access the weekly ads and coupons, and elderly people, who dont all use the internet, dont know how to get those things. Our solution includes a modified way of promotion the ads that get sent out in the mail. As of rigtht now Hy-Vee has it set up to where you have to be a member of the fuel savers program that Hy-Vee in order to recieve ads and coupons in the mail, but the problem there is that you would have to specifically ask how to get that done, and what steps youd have to take to get signed up, and its just a very long and unnecessary process. A solution I had in mind was setting up a space in the coupon book or weekly ad page or both thats set apart that advertises how to recieve certain things in the mail once again. Our main audience is Hy-Vee customers, mainly the ones that specifically go in just for the purpose of grabbing the weekly ads. (Total Words 195)

Problem

Hy-Vee customers struggle to access weekly ads and coupons

Solution

Modify the way of promoting the ads that get sent out in the mail

Target Market

Hy-Vee customers who specifically go in for the purpose of grabbing the weekly ads

Societal Impact

Enhance customer experience

Next Steps

Unknown from the provided description

Reflection

Use of Backer Contributions

We are not currently accepting financial contributions from our voters. This pitch is part of the ProX competition.

Community Feedback

Here's what community partners, backers, and judges for this pitch have shared so far...

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Judge's Rubric

Criteria #1Criteria #1

1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met

Criteria #4Criteria #4

1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met

Criteria #2Criteria #2

1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met

Criteria #5Criteria #5

1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met

Criteria #3 (x2)Criteria #3 (x2)

1- Did not do
2- Little evidence
3- Some requirements met
4- Most requirements met
5- All requirements met

Total

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Thanks for contributions to the growth of young innovators!

Community Feedback

Thank you so much for volunteering to provide feedback in this very unique pitch competition!

Your comments will be public after being approved by the educator.

Thanks for contributions to the growth of young innovators!

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